Shantu Ellis
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Communications & Marketing Services for Nonprofits

Your story needs to be told. Your impact deserves to be felt. Your nonprofit—no matter how small or how large—deserves to be supported.

For over 20 years, I have offered consulting, structure, and content services specifically tailored to organizations in the nonprofit sector. I focus on creating sustainable structure and effective communications and marketing plans to encourage increased fundraising and support. 

Whether you need an entire strategy or a few select services, I can help. 

Website Strategy & Structure

Your website is more than a digital calling card. It's an avenue of engagement, optimized to meet the needs of your nonprofit.

Whether you're looking to increase donations, attract volunteers, or keep your supporters engaged, I can help structure your website to meet your organizational goals.
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Social Media

Social media has become the preferred communication method for many people. It's a viable lead generator and essential to engaging with prospective supporters and donors.

We'll create a sustainable social media strategy that supports your organizational goals and provides purpose for each social media channel.

Internal Communications

If the flow of information within your organization is obstructed, your external communication will suffer.

​We'll work to identify the right communications tools and processes to create sustainability, identify your key priorities, and improve your team's communication.
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Content & Editorial Calendars

Plan ahead, prepare for campaigns, and keep your staff in the know with easy-to-follow content calendars and governing documents created exclusively for your organization. 

I'll help you create and maintain a content calendar that gives you at-a-glance awareness of your upcoming priorities, helps prepare you for upcoming projects, and forecasts budgeting obligations.
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Email Marketing

Email marketing is an effective way to engage with your existing supporters, promote key initiatives and updates, and display your voice, tone, style, and branding.

If you already have an existing email marketing tool and some subscribers, GREAT! If not—we'll get there. Either way, I'll help you improve your key metrics—your click, bounce, and open rates—and craft content and messaging that encourages engagement.
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Governing Documents

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Governing documents provide structure and guidance to your communications efforts. This helps with understanding roles and managing periods of transition. 

I'll create custom governing documents that create consistency and promote confidence, from style guides to workflow strategies and processes documents. 

Media Releases & Press Kits

What good is all that hard work if nobody ever hears about it? A good media kit highlights your top priorities in creative, informative ways, in order to engage with media to amplify your organization's message and needs. 
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Storytelling & Blog Strategy

Share the "why" of your organization's mission—the reason you do what you do. A storytelling strategy is engaging, informative, and entertaining, and refocuses the attention towards to the people who benefit from your organization the most. 

We'll create engaging blog posts and articles that share your organization's story through engaging and creative narrative. 
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Photos by Margaux Claire
NeueSoul Creative (c) 2022
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